OAR NEWSLETTER "COMPARTIR" | 2012-2015
EDITORIAL REQUIREMENTS
- The texts have a leading role in these publications, so paying special attention to the legibility and reading convenience was essential for this project.
- Demographic consisted of seniors groups, who generally have visual difficulties, so the body copy was set up to enhance readability.
- When creating the logo for this publication, considering the technical requirements set up by offset printing in Duo-tone was my main goal, thus keeping a clean and balanced negative was very important.
- Issuing 3 newsletters per year, each one is dedicated to a different theme. The used color palette followed the style guides created for the OAR brand, dedicating a color to each theme, making them collectibles and systemic.
1st Edition: Ethical Reflections on Religion and Society
2nd Edition: Contemporary social realities
3rd Edition: Social emergencies and gender equity